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On August 18, the first Hebei Gaoyi (International) Ceramics Expo and Trade Fair opened grandly at the Jizhongnan Smart Port in Gaoyi County, Hebei Province.
Opening Ceremony
With the theme of "Green Ceramics, Brand Gaoyi", this Ceramics Expo is the first ceramic trading event held in the 30-year development history of Gaoyi Ceramics. It has widely attracted ceramic factories and brands from more than ten provinces across the country. Signing up to participate in the exhibition has widely attracted ceramic dealers, real estate project buyers, import and export traders and designers from all over the country to Gaoyi for on-site purchasing and visiting, expanding the popularity and influence of Gaoyi Ceramics across the country.
Academician of the Chinese Academy of EngineeringZhang Lianlian;
Famous economist, chairman of the National Economic Research Association for City Development through Science and Technology, former director of the Research Office of the Ministry of Science and Technology, and former director of the Research Department of the Research Center of the Ministry of Science and TechnologyXu Heping;
Secretary General of China Building and Sanitary Ceramics AssociationPalace Guard;
Vice Chairman of China Council for the Promotion of International Trade Building Materials Industry BranchZhou Zhizhou;
Executive Chairman of Hebei Building Materials Industry AssociationLi Huaijiang;
Vice President of Xiongan Survey and Design Association, Secretary of the Party Committee, Chairman and Chief Architect of Hebei Architectural Design InstituteGuo Weibing;
Level 2 Inspector of Hebei Provincial Department of Industry and Information TechnologyLi Yumin;
Director of the Raw Materials Department of the Hebei Provincial Department of Industry and Information TechnologyShi Qiwei;
Huang TaoDeputy Director of the Foreign Cooperation Department of the Hebei Provincial Department of Industry and Information Technology;
Secretary of the Gaoyi County Committee of the Communist Party of ChinaWan Shujun;
Deputy Secretary of the CPC Gaoyi County Committee and County MagistrateChen Hongfeng;
Senior consultant of China Building and Sanitary Ceramics Association, secretary-general of Foshan Ceramics Industry Association, professor of South China University of TechnologyYin Hong;
Visiting professor at Jingdezhen Ceramics University and president of Ceramic Information NewsOuyang Tiansheng;
Executive Chairman of Foshan Chancheng District Import and Export Enterprises Chamber of CommerceNi Yi
……
More than 400 domestic and foreign leading guests attended the opening ceremony. Governments, association leaders, business representatives, exhibiting company representatives from production areas such as Foshan in Guangdong, Zanhuang in Hebei, Gao'an in Jiangxi, Tengxian in Guangxi, Jiajiang in Sichuan, Zibo in Shandong, Neihuang in Henan, Faku in Liaoning, Yangcheng in Shanxi, and Xinhua More than 50 media including China News Service, CCTV, China People's Broadcasting Station, People's Daily Online, China News Network, Ifeng.com, Hebei Daily, etc., China Construction First Engineering Bureau, Beijing Construction Engineering Group, Beijing Urban Construction Group, Hebei Road and Bridge, which undertook the construction of Xiongan New Area Leaders of the group and other companies witnessed the event on site.
The opening day was crowded p>
Ceramics is the first pillar industry in Gaoyi
The production capacity scale accounts for more than 50% of Hebei Province
Wan Shujun, Secretary of the Gaoyi County Committee of the Communist Party of China, introduced at the opening ceremony that the Gaoyi ceramic industry has a history of more than a thousand years and was an important branch of the "Xing Kiln" in the Tang Dynasty. In recent years, the Gaoyi County Committee and the county government have vigorously implemented the construction of the ceramic industry Transform and upgrade, increase product research and development capabilities, improve marketing services, continue to polish the golden sign of "Green Ceramics, Brand Gaoyi", and persistently promote the building ceramics industry to increase categories, improve quality, and create brands, creating a high-quality, complete category The whole industrial chain, "South Foshan, North Gaoyi" regional brands are taking shape, and the ancient ceramic industry is glowing with new vitality and vitality.
At present, ceramics has become the first pillar industry in Gaoyi County and one of the 102 characteristic industrial clusters in Hebei Province. It has been rated as a demonstration industry cluster in Hebei Province, a demonstration industry cluster for small and medium-sized enterprises in Hebei Province, and a key industrial cluster in Shijiazhuang City. , one of the top ten characteristic industries in Shijiazhuang City, etc., and won the honorary titles of Famous Architectural Ceramics County in Hebei Province and Characteristic Industrial Base of Architectural Ceramics in Hebei Province.
Wan Shujun, Secretary of the Gaoyi County Committee of the Communist Party of China
Li Huaijiang, executive president of the Hebei Provincial Building Materials Industry Association, praised that the first Gaoyi Ceramics Expo is a conference of cross-epochal significance and will play a huge role in promoting the development of Gaoyi ceramics industry. Li Huaijiang said that Gaoyi ceramics industry has a long history of development and has been passed down for thousands of years. It is an important construction ceramics production base in the north. At present, Gaoyi construction ceramics production scale accounts for more than 50% of Hebei Province's construction ceramics production capacity. In order to better develop Gaoyi ceramics career, he put forward three suggestions for the development of Gaoyi Ceramics:
1. Vigorously carry out product innovation. All companies must dig deep into corporate users, continue to lead the trend of consumption upgrades, and strengthen innovation in appearance design, functional development, marketing, etc.;
2. Strive to create high quality. All enterprises should cultivate and promote the craftsman spirit of excellence, establish the business philosophy of quality first and credibility first, promote the brand revolution based on quality, follow the development path of winning by quality and strengthening the enterprise by quality, and accelerate the move towards high-quality products. Manufacture and win the market;
3. Strive to create famous brands. All companies must enhance brand awareness, consolidate the foundation for brand development, enhance product added value and soft power, promote the transformation of Gaoyi products into Gaoyi brands, and help realize brand Gaoyi.
Li Huaijiang, Executive Chairman of Hebei Building Materials Industry Association< /span>
Guo Weibing, vice president of Xiongan Survey and Design Association, party committee secretary, chairman and chief architect of Hebei Architectural Design Institute, said that the construction of Xiongan is a national event and a thousand-year city. Today, there are many tower cranes in Xiongan, day and night. At the same time, how Hebei ceramic enterprises can better participate in the construction of Xiongan is a question worth thinking about. This is both an opportunity and a challenge. Gaoyi County has good transportation conditions and a good geographical location, which will definitely play a role in the construction of Xiongan. "We will better integrate with Gaoyi Ceramics in future work, introduce Gaoyi Ceramics to Xiongan and the whole country, and help Gaoyi Ceramics take off."
Vice President of Xiongan Survey and Design Association, Party Secretary and Chairman of Hebei Architectural Design Institute, Chief Architect Guo Weibing
Gaoyi County was awarded
"Northern China (Gaoyi) Architectural Ceramics Demonstration Production Area"
The holding of Gaoyi Ceramics Expo fully demonstrates the determination and confidence of Gaoyi County Party Committee, County Government and Gaoyi Ceramics people in the new era to enhance the overall strength of Gaoyi Ceramics and build Gaoyi regional brand. At the opening ceremony of this Ceramics Expo, the China Architectural and Sanitary Ceramics Association awarded Gaoyi County the title of "Northern China (Gaoyi) Architectural Ceramics Demonstration Production Area". This is another city card and honor obtained by Gaoyi County.
Zhu Baohua, deputy secretary-general of the China Building and Sanitary Ceramics Association, read out the "About the Award to Hebei Approval of "Northern China (Gaoyi) Architectural Ceramics Demonstration Production Area" in Gaoyi County, Guangdong Province"
Gong Wei (left), Secretary General of China Building and Sanitary Ceramics Association, Xiang Gaoyi County license
Two major strategic signings
Help Gaoyi Ceramics become international and intelligent
In recent years, in order to accelerate the cross-ocean export of Gaoyi ceramics, the Gaoyi production area has continuously integrated efforts, deeply integrated excellent domestic and foreign export trade resources, and continued to enhance the "going global" efforts of Gaoyi ceramics. In order to accelerate the development of overseas markets for Gaoyi ceramics, at the opening ceremony that day, the Foshan Chancheng District Import and Export Enterprises Chamber of Commerce and the Gaoyi County Ceramics Industry Association signed a strategic cooperation agreement on-site.
Su Bin (right), president of Gaoyi County Ceramics Industry Association, represents Gaoyi Ceramics Association, and Ni Yi, executive president of Foshan Chancheng District Import and Export Enterprises Chamber of Commerce On behalf of the Foshan Chancheng District Import and Export Enterprises Chamber of Commerce, the two parties signed a strategic cooperation agreement
At the same time, the country continues to promote the application of industrial Internet in the manufacturing field, reducing costs and increasing efficiency through automated and intelligent production methods, helping the manufacturing industry extend the industrial chain, and promote the transformation and development of the manufacturing industry. In order to improve the high-quality development of Gaoyi Ceramics, Gaoyi County has been maintaining close contact with the Kaos COSMOPlat Industrial Internet Platform, the leader in the field of industrial Internet. At the opening ceremony of the day, Gaoyi County and Kaos COSMOPlat Industrial On-site signing on the Internet platform.
Zhao Ye, general manager of Xiongan Haier Digital Technology Co., Ltd., represented Kaos Industrial Internet (left), Gaoyi Deputy County Magistrate Kang Ping represented Gaoyi County, and the two parties signed a strategic cooperation agreement
With the signing of the two major strategic contracts, Gaoyi Ceramics will continue to strengthen exchanges, information exchange and understanding with Foshan's outstanding export enterprises and Haier Industrial Internet Platform, and promote Gaoyi Ceramics to move towards a higher level of internationalization. , informatization and intelligence, improve production efficiency, expand marketing channels, and polish the Gaoyi Ceramics brand.
The officiating guests jointly opened the first Hebei Gaoyi Ceramics Expo< /span>
Wang Dongdong, Xu Heping, Gong Wei, Yin Hong
Providing suggestions for the high-quality development of Gaoyi Ceramics
On the afternoon of the 18th, the 2020 Gaoyi Ceramic Industry Development Summit Forum with the theme of "Green Manufacturing, Ecological Gaoyi" was held. Top experts and famous economists in the field of ceramics are specially invited to provide professional and cutting-edge development ideas for the development of Gaoyi ceramics industry and promote the high-quality development of Gaoyi ceramics industry.
Wang Dongdong, former vice president of the Central Party School (National Academy of Administration), representative of the 13th National People's Congress, and member of the Financial and Economic Committee of the 13th National People's Congress, is a famous economist and a national leader in promoting science and technology. Xu Heping, Chairman of the Economic Research Association, former Director of the Research Office of the Ministry of Science and Technology, former Director of the Research Department of the Research Center of the Ministry of Science and Technology, Yin Hong, a well-known industrial expert, senior consultant of the China Building and Sanitary Ceramics Association, Secretary-General of the Foshan Ceramics Industry Association, and member of the Standing Committee of the Gaoyi County Party Committee , Executive Deputy County Magistrate Ren Xiuli, visiting professor of Jingdezhen Ceramics University and president of "Ceramic Information" Ouyang Tiansheng, as well as representatives of government associations of major ceramic-producing areas such as Neihuang in Henan, Faku in Liaoning, Tengxian in Guangxi, Jiajiang in Sichuan, and Gao'an in Jiangxi , senior representatives of Foshan ceramic companies such as Mona Lisa, Bode, Jinyitao, and Tongli attended the forum.
2020 Gaoyi Ceramic Industry Development Summit Forum Site span>
Ouyang Tiansheng, president of "Ceramic Information", introduced that with the strong support of the Gaoyi County Party Committee and County Government for the construction and ceramics industry, the "2020 Gaoyi Ceramics Industry Development Summit Forum" was held. He hopes that through this forum, Gaoyi will promote the The concept of green ceramic production strengthens the determination of enterprises to make intelligent products, innovates development concepts, takes green, high-end, branding, and internationalization as development goals, and accelerates dialogue with the entire industry with a broad vision and open mind to wipe out Show off the business card of the production area, build the "Gaoyi Ceramics" regional brand, and create a complete Gaoyi Ceramics brand ecological chain.
Ouyang Tiansheng, visiting professor at Jingdezhen Ceramics University and president of "Ceramic Information"< /span>
Ren Xiuli, member of the Standing Committee of the Gaoyi County Party Committee and executive deputy county magistrate, interpreted the development, current situation and development direction of Gaoyi's ceramic industry. In the past 30 years, Gaoyi's architectural ceramics industry has achieved certain results in product research and development, brand building, and environmental protection management. At the same time, it also faces pressures such as energy conservation and emission reduction, market downturn, saturated production capacity, and uneven energy costs. Relying on Xiongan New Area's large-scale building materials demand, unique transportation advantages and stable supply chain, Gaoyi Ceramics will focus on planning and leadership, supporting the development of associations, paying close attention to brand building, fully exploring the market, and building an innovation platform in the future.Towards.
Ren Xiuli, member of the Standing Committee of the Gaoyi County Party Committee and executive deputy county magistrate< /span>
Gong Wei, secretary-general of the China Building Ceramics and Sanitary Ceramics Association, presented "Interpretation of Development Policies and Trends of China's Building Ceramics Industry". He said that due to various factors such as real estate policy, the Sino-US trade war, policy iterations, environmental protection standards, and the impact of the epidemic, global ceramic consumption dropped by 9.7%, the kiln opening rate of domestic production lines dropped sharply, and the export market was severely frustrated. It is expected that in 2020, domestic ceramic tile production will decline by 15%-20%. This requires that construction and ceramics companies must enhance their core competitive advantages, move towards green manufacturing and intelligent manufacturing, and at the same time explore emerging blue ocean markets such as prefabricated buildings and integrated bathrooms, and accelerate product iteration and innovation.
Gong Wei, Secretary General of China Building and Sanitary Ceramics Association span>
Wang Dongjing delivered a keynote speech on "National Macroeconomics and Enterprise Development" and conducted a comprehensive analysis and interpretation of enterprise development from the perspective of macroeconomic development. He pointed out that domestic consumption, investment and economic development are currently insufficient, so it is necessary to stimulate effective demand, learn from domestic companies and products with absolute advantages, pay attention to exports, and transform export products with comparative advantages into exports with absolute advantages. product.
Former Vice President of the Central Party School (National School of Administration), Wang Dongfang, Representative to the 13th National People’s Congress and Member of the Financial and Economic Committee of the 13th National People’s Congress
Xu Heping took "Innovative Development of Manufacturing Industry under Great Change" as the theme, provided new ideas for Gaoyi Architectural Ceramics in brand innovation, product innovation and other aspects. He pointed out that the essence of "big changes" is innovation. In the future, new manufacturing, new energy, industrial Internet, and digital economy will be emergingindustry gradually emerged. Develop digital manufacturing, such as industrial robots, smart equipment and smart factories, develop service manufacturing, such as personalized customized services, online precision marketing, overall solutions, online and offline overall marketing, digital transformation of enterprises, enhance the industrial foundation and industrial chain, and build an industry The new ecology, responding to major changes with innovation, will be a new breakthrough point for the manufacturing industry to seek innovative development.
Famous economist, chairman of the National Economic Research Association for City Development through Science and Technology, Xu Heping, former director of the Research Office of the Ministry of Science and Technology and former director of the Research Department of the Research Center of the Ministry of Science and Technology
Yin Hong, secretary-general of the Foshan Ceramics Industry Association, said that the cumulative output of ceramic tiles nationwide in the first half of 2020 was 4.544 billion square meters, a year-on-year decrease of 5.78%; the total output value of Foshan Ceramics in the first half of 2020 was 31.811 billion yuan, a decrease of 21.8%; 1- In June, the export volume of construction ceramics was -27.9%, and the export value was -17.4%...These sets of data show that the development situation of the construction ceramics industry has undergone earth-shaking changes, and dealers must seize the product trends, such as rock Boards, thick bricks, etc., rapid transformation.
Well-known industry expert, senior consultant of China Building and Sanitary Ceramics Association, Foshan Ceramics Yin Hong, Secretary General of the Industry Association
At the same time,Yin Hong put forward several suggestions for the regional brand building of Gaoyi Ceramics: establish a centralized display of Gaoyi Ceramics, hold necessary ordering meetings, purchasing festivals, exhibitions, and forums; go to other Participate in collective exhibitions in production areas, organize and promote the overall concept of "Gaoyi Ceramics"; establish central exhibition halls, centralized stores, marketing centers, headquarters bases, and ceramic museums; host annual meetings of national associations, societies, and standard committees, and industry summits; ceramics Town construction; development of pan-home products, soft decoration, etc. coordinated with ceramics.
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